Mel Armstrong
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Washington Post Social Reader
Redesign (and initial launch design) of the Washington Post's Social Reader for Facebook.
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National Geographic
Served as Designer and UX Lead on various projects for NG including wireframing and functional requirements definition; research, definition, and design of proposed My NatGeo community pages; design contribution to home page and interior section templates; design of partnership mini-sites; redesign of twitter page.
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Pew Internet
Branding and website design including logo design and online report reader. AIGA 50 Winner.
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NTI
Website design for the Nuclear Threat Initiative, www.nti.org
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Rational Animal
Two unique branding and website design directions for organization that works to increase public awareness about NYC’s at-risk animals.
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Durst-Crouse Wedding Stationery
Wedding invitation and associated printed materials for a summer wedding set on a vegetable farm.
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National Geographic: Oceans
Designed the National Geographic Oceans section to serve as a portal to all Oceans-related content and inspire audience involvement in conservation efforts. Design included interactive expedition tracker, infographics, and "I Am the Ocean" community elements.
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WNYC
Designed proposed website for WNYC Radio to extend their rebranding efforts into a web presence. Design intended to highlight programming as well as a comprehensive culture and community portal for New York residents.
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U23D
Designed promotional website and social media widget for the U23D IMAX movie distributed by National Geographic Entertainment. Site allowed audience to view film preview and download film widget to their social media pages.
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Samasta
Branding and website design for luxury Indian clothing line including logo design, stationery, and email promotions.
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Duke University
Branding and website design for Faith & Leadership, the online magazine and blog of Duke University's Divinity School.
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The Takeaway
Website design for WNYC's The TakeAway morning program including illustration and media player.
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APHL
Proposed website design for the Association of Public Health Laboratories.
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Planned Parenthood
Template design and image selection for Planned Parenthood's main website and Action portal. Design and branding for TeenTalk section for young adults.
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Starwood Preferred Guest
Designed various promotional pages for Starwood Hotels' Preferred Guest Program, enabling members to take advantage of special and limited time offers.
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Museum of American History
Design and branding for the National Museum of American History's Albert Small Documents Gallery. Design featured rich tones and textures, reflecting the design of the gallery itself; Creative files were provided to the client so they could create graphics for future exhibits and maintain the site in-house.
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Paley Center for Media
Proposed Design for the Paley Center for Media, formerly the Museum of Film and Television. Design featured illustrations of key commentators and use of multimedia throughout.
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Arnold & Porter
Design of recruiting website/CD-ROM for one of Washington DC's premier law firms. Design featured profiles of key employees including narratives about their professional and personal pursuits as well as interactive timelines and video.
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Planned Parenthood: All Access
Design and branding for Planned Parenthood's suite of All Access applications for inclusion on their website, across social media venues, and on mobile devices. Design featured quiz design, iconography, mobile interaction and branding of each application.
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St. Matthew's Cathedral
Design of main website for The Cathedral of St. Matthew the Apostle, Washington DC's archdiocesan congregation in the heart of the city. Design featured photography of the Cathedral and its community, information for Cathedral patrons, and drupal integration to allow staff to keep news and events updated.
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Younger Women's Task Force
Design of website for the YWTF, the nations foremost non-profit group of young women. Website featured chapter finder and mini-sites, which can be updated by each chapter using integrated content management system.
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JDS Marketing
Branding and design of website and collateral for JDS, a government contracting consultancy.
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Museum of American History
Design of the interface for the kiosks in the Welcome Center of the National Museum of American History. Kiosks collect brief but valuable feedback on visitors' experience at the museum and about its renovation.
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Scott Suchman, Photographer
Design of website for local DC Photographer Scott Suchman, featuring category-based galleries of his work allowing potential clients to focus on specific types of photography relevant to their needs.
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Self Dishes Magazine
Design of website companion to Self Magazine's annual SelfDishes issue based on print version. Website featured recipes and articles on healthy living and entertaining and was designed using unique page layouts to mimic the printed magazine's design.
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True Wedding Events
Proposed branding, logo and website for local DC wedding planner. Design intended to showcase imagery from client weddings and feature wedding planning tips. Branding process included several iterations spanning traditional to contemporary tones.